Soyez Maad

Founder's Name and Background
Founded by self-taught designer Laura Attias, whose passion for natural stones and everyday jewellery inspired the creation of Be Maad.

Year of Foundation
2015

Best Known For
Handmade jewellery and distinctive gemstone pieces.

Tiny Biography
Be Maad was founded by Laura, a self-taught designer with a passion for sincere, high-quality jewellery designed to be worn every day. Inspired by natural stones and their unique character, each piece is handmade and highlights gemstones such as labradorite, turquoise, moonstone and onyx. Guided by the belief that every woman has a stone that suits her, the brand places transparency at the heart of its process, from the origin of the stones to the materials and craftsmanship behind each design. Through careful sketches, material selection and durability testing, Be Maad creates distinctive jewellery made to be worn daily while celebrating the beauty of natural gemstones.