On July 24th, at LOT, we had sustainable superheroes dropping knowledge on how to grow brands, and had a blast brainstorming ways to conquer the internet with our planet-loving brands.

We held our epic seminar in our exterior garden, amidst nature's VIPs, and it was the perfect spot to talk about how to grow a sustainable brand in the digital era. The discussion was hosted by Jade, the founder of The Mindful Step - a project born to promote responsible consumerism, production, and lifestyle.

Our panel of successful social media brands featured three inspiring speakers. Helena Antónia, founder of Vintage for a Cause, shared her journey as an upcycled fashion brand that promotes a circular economy and social commitment. Eunice Maia, the creator of Maria Granel, spoke about zero waste and her bio grocery shop that sells everything in bulk. Lastly, the sustainable brand Guaja, founded by a team of sisters and their mother, who shared valuable insights on building a brand from zero to hero. As part of the experience, a delightful beverage of Aquela Kombucha was served alongside it all.

By the end of it, our minds were electrified with inspiration and new ideas on how to skyrocket our personal projects, and we hope this will be an everlasting event.

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